Luxury boutique hotel in Cambodia sees increased brand recognition in Asia. Heritage Suites Hotel is a sophisticated boutique retreat in Siem Reap, Cambodia. Located minutes away from the majestic architectural relics of the Angkor temple, its grand colonial façade conceals the 26 newly refurbished intimate rooms and suites nestled amidst lush tropical gardens. The sophisticated boutique retreat in Siem Reap, Cambodia, sought to extend its presence in the Singapore, Hong Kong and China markets following an extensive refurbishment. A multi-faceted PR plan by Craft includes a media stay programme as part of its outreach to media, influencers and celebrities, a media familiarisation trip for selected media, marketing partnerships with the likes of Cosmopolitan, Jessica and Marie Claire in Hong Kong; media engagement efforts to draw interest in various aspects of the hotel, its regularly featured events, as well as its commitment to the community.
March 3, 2018