“When we came to be acquainted with Neighbor, we were struck by their strong sense of aesthetics and above all, their ability in using branding to drive business objectives. They created a branding system for Craft that sets us apart from other players in an industry where branding output typically fall on two ends of the spectrum: corporate and traditional, or irreverence for irreverence’s sake. As an agency that has its roots in hospitality and lifestyle, Craft’s branding appeals to a very good clientele of communications professionals, business owners and stakeholders.